Thinking the unthinkable is essential if you're considering crisis communications, but today's news about the spread of swine influenza has to make us think the unthinkable very fast.
First audit your online PR presence. How easy is it for people to find your site, your news and stories? What can you do to improve it?
The Saturday Times has revamped and combined travel, gardening, food, spas/health and homes and gardens into one Weekend section.
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