Launch of new themed city breaks to Stockholm & Gothenburg

Visit Sweden 5 October 2009

Anyone looking for a city break this autumn or winter should look no further than www.visitsweden.com/citybreaks for inspiration. This brand new site, created by VisitSweden, Stockholm Visitors Board, Göteborg Plus and the LFV Group, offers a selection of enticing packages to Stockholm and Gothenburg highlighting the best attractions that these two cosmopolitan cities have to offer.

With 13 packages designed around themes as diverse as music, cuisine and literature, there is something for all tastes and budgets. What's more, with hotels starting from as little as £64, cheap flights with Scandinavian Airlines (SAS) from £67, and packages from £112 there's never been a better time to visit. All packages include accommodation and a city card offering public transport and access to many attractions.

Those with cash to splash and a sense of adventure should try the exclusive ‘Never Touch the Ground' break to Stockholm. Wherever you wish to go during your stay, your personal action team will make sure to have a synchronised airborne journey, whether you're dropping from your plane in a parachute to a waiting boat below or sipping cocktails atop the panoramic Gondolen bar. Prices start from around £9,000 with the airborne activities but as this is an entirely bespoke experience prices will vary. But whatever their budget visitors can take in the stunning views of the Swedish capital throughout their stay.

Or feel like you are in a film with your own talented musicians composing a sound track using only their voices throughout your trip on the Soundtracked in Gothenburg break. If you start to run along Avenyn your personal soundtrack will increase in tempo with you and if you have a romantic rendezvous the musicians will compose a suitable accompaniment, so whether your trip is a thriller or an action movie, you can be assured that you will have a soundtrack to suit. This quirky tailormade experience starts from around £5,000.

Alternatively, visitors can follow in the footsteps of the characters in Stieg Larsson's acclaimed Millennium trilogy with the Millennium Thriller package, discover a treasure trove of fashion boutiques and stylish haunts on the Stylish Stockholm city break or enjoy some regal treats in the run up to Crown Princess Victoria's wedding in By Royal Invitation. Visitors to Gothenburg can enjoy a Star-studded Dining experience with fine cuisine in four Michelin-starred restaurants throughout one evening, experience the fishing and preparation of five different shellfish in five different locations along the Gothenburg coastline with the Big Five break or have a Lighthouse Holiday on the picturesque island of Hamneskär in the city's archipelago.

The brand new website has been designed so that visitors can create their own action-packed itinerary using the suggested online packages as inspiration. Flights with SAS and hotels can be booked via the website -- www.visitsweden.com/citybreaks.

Linda Ericson, UK Marketing Manager at VisitSweden comments, "Stockholm and Gothenburg offer the best of both worlds for visitors with urban centres within easy reach of stunning natural landscapes, and with the exchange rate currently favouring UK visitors, they are the ideal destinations for a short break this autumn or winter."

 

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