bgb are always very supportive, proactive and professional
Alasdair Farrimond, Travel 2
CTO UK Chapter's million homes campaign
CTO UK Chapter's million homes campaign
Caribbean Tourism Organisation 23 February 2009
CTO UK Chapter's million homes campaign
February 2009 - The CTO UK Chapter has started its 2009 promotional campaign during the key booking season by launching a full colour 24-page magazine Caribbean supplement.
CTO UK and Europe marketing director Julia Hendry said: "This magazine delivers a real slice of Caribbean colour and inspiration in the middle of the grey British winter and economic downturn at a particularly important period for bookings. Although 2009 is set to be a tough and uncertain year for the entire travel industry, the supplement is a sign of the Caribbean gearing itself up to face the challenges with a coordinated and proactive approach to ensure the region is kept front of mind for consumers.
"We covered extensive news and features about what's hot for 2009, what's on throughout the region and full contact details for all tourist offices. This is a great example of how by working together we rally can get more bang for our buck and raise the profile of the entire region"
The magazine cost and distribution is fully-funded by the advertising from partners such as tour operators, hoteliers and tourist boards. The CTO will also distribute the magazine through a direct mail campaign.
For more information visit caribbean.co.uk or call the CTO on 020 8948 0057.
Caribbean Tourism Organisation case studies
DARLING MUST STOP UNFAIR CARIBBEAN TAX – TEATHER
for Caribbean Tourism Organisation October 2009
Brent's local Liberal Democrat MP Sarah Teather has today stepped up the pressure on the government to rethink the unfair Caribbean passenger tax
Caribbean Tourism Organisation news
- How engaging in green business practices can improve your bottom line. Feb 2011
- CARIBBEAN CALLS FOR NEW APD BANDS. Nov 2010
- Caribbean Tourism Organisation elects St Kitts and Nevis as new chair. Oct 2010
- Award-winning celebrity chef to headline at second Caribbean rum and rhythm event. Sep 2010
- Caribbean ministerial group to lobby in London against second round of punitive tax hikes. Sep 2010
- British Airways CEO addresses the Caribbean on autumn visit to the region. Aug 2010
- Statement by the Caribbean Tourism Organisation (CTO) on the Air Passenger Duty. Jun 2010
- Caribbean Tourism Organisation thanks BA for support. May 2010
- CTO UK chapter hosts 50 media at London networking evening. May 2010
- Bermuda to host 12th sustainable tourism conference. May 2010
- Statement by the Caribbean Tourism Organisation on British government’s announced plans to reform APD. May 2010
- Tourism stakeholders told to go beyond green in order to develop a world class sustainable tourism product. May 2010
- CTO Chairman calls for bolder climate change protection initiatives. May 2010
- Barbados prime minister to keynote Caribbean conference on sustainable tourism development. Apr 2010
- CTO UK Chapter welcomes over 30 journalists to the fourth ‘Host and Reward the Media’. Nov 2009
- Caribbean Tourism Organisation Caribbean Travel Journalism Awards 2009. Sep 2009
- Caribbean Tourism Organisation names Hugh Riley secretary general. Aug 2009
- Caribbean Tourism Organisation hosts third golf tournament. Jul 2009
- What’s hot in the Caribbean for 2009. Jun 2009
- Caribbean governments unite to protest against British tax plans. Apr 2009
- CTO UK Chapter's million homes campaign. Feb 2009